Rising to the challenge: Building healthier, longer lives

We are delighted that Andy Burnham, Mayor of Greater Manchester – the world’s first age-friendly city region – will address the showcase as keynote speaker at our event on Monday 9th November 2020.

The Healthy Ageing Challenge aims to enable businesses, including social enterprises, to develop and deliver products, services and business models that will be adopted at scale which support people as they age. This will allow people to remain active, productive, independent and socially connected across generations for as long as possible. This challenge supports the UK government’s Ageing Society Grand Challenge and is part of the Industrial Strategy Challenge Fund, which bring together leading researchers and businesses to tackle today’s most important societal issues.

Our interactive showcase event will be an opportunity to learn more about some of the unique and exciting products, services and business models the Fund’s Trailblazers and Investment Accelerators are spearheading. It will be an opportunity to hear from Healthy Ageing Challenge Director George MacGinnis, sector leaders, innovation experts and leading Ageing academics about their vision for how we can bring innovation in ageing into homes, work, health and communities. The event will also consider the impact of COVID-19 on innovation in ageing, as we navigate the changes, challenges and opportunities brought about by the pandemic.

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